Leading online gaming operator William Hill has launched special Pink Ribbon Games at its virtual bingo site at WillHill.com in order to raise money for charity as part of Breast Cancer Awareness Month. William Hill revealed that ten percent from every Pink Ribbon ticket would be donated to the Breast Cancer Care registered charity throughout October. These funds will then go towards supporting people who have been diagnosed with cancer along with offering assistance to their friends and families so that no one faces the disease on their own.

The operator has also committed to giving $17 to the charity for every new player that signs up before the beginning of December using the ‘Care’ promotional code and then plays at least $35 within four weeks of registration.

“William Hill are delighted to be supporting Breast Cancer Care, especially for Breast Cancer Awareness Month when the terrific work that the charity does supporting people through a very difficult time really should be appreciated,” said Jennie Prest, Public Relations Manager for William Hill.
“It is fantastic to have William Hill on board for what I believe will be an extremely successful partnership,” said Sarah Hill, Head of Corporate Fundraising for Breast Cancer Care.

“Breast Cancer Care works very hard to make a meaningful difference to the lives of people affected by breast cancer. Our services ensure that people don’t have to face a breast cancer diagnosis alone and uninformed. But we still don’t reach everybody. There are many people who are struggling to come to terms with their diagnosis on their own at this very minute and that is unacceptable.”